Tuesday, July 31, 2012

Flanker Alert! Dior Addict Eau (so) Fraiche

Dior Addict is a sensual floriental which was originally launched in 2002 to great success.  Since then flanker after flanker* has been rolled out and this summer is no exception!  The Dior Addict range has expanded by two, the first of which we'll be looking at today.

Dior Addict Eau Fraiche opens with a delightfully bright bergamot hit entwined with juicy mandarin hints.  It quickly warms and as the fragrance progresses to the heart a vibrant musk and quiet rose character emerge.

The fragrance is quite linear once the citrus dimensions settle.  What remains is the heart, which is a refreshingly luminous (dare I say, fraiche!) citrus-floral-musk aroma.
In truth, I wasn't expecting much from this fragrance, but it's not the first time I've been proven wrong.  Dior Addict Eau Fraiche is simply a great fragrance!

Have you tried this scent?  Do you love it, do you hate it?  Make sure to leave a comment below!

*After doing some research, it's clear that the range of Dior Addict flankers is actually getting quite confusing!  Dior launched an Addict Eau Fraiche in 2004, but, looking at the 2012 Eau Fraiche olfactive triangle, it is a completely different fragrance.  That said, if you compare this review to the 2004's olfactive triangle it appears that the fragrances are quite closely related to one another, if not in fact one and the same!

Also, one comment on NST noted that a salesperson at the Dior counter informed that past fragrances, Addict to Life and Addict 2, have been reconceptualized (new bottle, name, marketing, but same fragrance) and are now Addict Sensuelle and Eau Fraiche.

Do you have clarity on this confusing situation?  Make sure to leave a comment below!

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